Odds And Ends
Odds And Ends
Court of Master Sommeliers Project proposal
For this project, I was tasked with creating a compelling and cohesive brand identity for the Court of Master Sommeliers, America's Master Class. The goal was to design a visual system that reflects the institution's prestige, expertise, and dedication to advancing wine education.
The identity needed to balance tradition and modernity—honoring the Court’s legacy while appealing to a new generation of wine professionals. The final direction would have reinforced the program’s exclusivity while maintaining accessibility for aspiring sommeliers.
This project proposal involved strategic design thinking, brand storytelling, and attention to detail to ensure the new identity aligned with the Court’s esteemed reputation. The proposal below is an edited, yet true version of what I had presented to the client for consideration.
KMATVA Brochure
In this project, I was tasked with designing a brochure for the KMATVA with a very tight deadline. Despite the time constraints, I was able to create a clean, visually appealing brochure that effectively communicated key event details. I collaborated closely with the head of events to ensure the design reflected their vision and stayed within the required guidelines. The design included a custom layout, clear typography, and engaging visuals, all formatted to ensure readability and impact. By prioritizing efficiency and clear communication, I was able to deliver a polished final product on time, meeting the client’s needs and exceeding their expectations.
MARN Salons
MARN, otherwise known as the Milwaukee Artist Resource Network, is a local group in Milwaukee that brings designers, illustrators, and any form of creator together to share experiences and connect. This group hosts an event called a “salon”, in which groups of curated artists and moderators discuss the work of a highlighted artist. These publications highlight the stories shared by each artist and were given to anyone within MARN looking to recall the information shared.
Moda3 Redesign
Moda 3 is an apparel shop in Milwaukee that sells multiple brands of street clothing, as well as being a licensed Milwaukee Bucks store. This project was intended to give Moda 3 a fresh identity redesign, changing their old logo into something new and more connected to their ideals. Some work featured here consists of a new color scheme, redesigned lockup, and fresh apparel to go with the brand.
Climate Impact Spreads
These spreads raise awareness on the timeline we are heading with climate change. Our impact on the environment has been progressively worsening living conditions around the world, and the goal was to highlight some of the biggest trends in the past leading to where we are today.
